SAMSUNG Customer Service Center

Central Rama 9, Bangkok
  • THAI SAMSUNG ELECTRONICS
  • Central Rama 9,Bangkok
  •  250 sq.m.
  • Retail
  • 2024
  • Completed
  • Warin Bunyaprasit
  • MADA design factory Co.,Ltd.
  • Ananchai Jirawiwattanan
  • Nisachol Loetritsirikul
  • Supasinee Preedee, Wannaphorn Disbunchong
  • Inspired by SAMSUNG’s vision, “We Change the Shape of Tomorrow,” the Customer Service Center at Central Rama 9 is designed under the concept “A Time of Change.” The project reimagines the traditional service center as a social and lifestyle-driven environment inspired by Gen Z culture and digital living. Flexible waiting spaces encourage interaction and relaxation, while light purple tones, soft greys, timber finishes, and diffused lighting create a warm yet futuristic atmosphere. The result is a contemporary customer experience where technology, comfort, and social engagement seamlessly converge
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